Linear channels are making a strong comeback in the world of video streaming,
offering a range of unique benefits that can help you maximize your content’s potential.
Whether you’re looking to revive and reuse existing content or increase brand discovery, linear channels offer an exciting, dynamic way to engage your audience.
One major advantage is the ability to reuse older content by curating it into a channel that runs automatically, giving it a second life.
Linear channels also boost brand exploration—instead of one static video, viewers can explore various content without needing to click around.
Lastly, placing a channel on your site provides a fresh experience every time a user visits.
Instead of showing the same video, a linear channel delivers something new, helping you make a stronger first impression.
Explore our channel types
At Bamboo Cloud, we offer three types of linear channels to suit your needs:
- External Channels: For those using third-party video platforms, our external channel option lets you integrate external streams seamlessly.
- Bamboo Channels (Internal): Fully integrated into our platform, Bamboo channels allow you to manage and broadcast content effortlessly using our native player.
- YouTube Channels: With a YouTube channel, you can use your own and other people’s YouTube content directly. It uses the YouTube player and can be used on your native Bamboo site and apps.
Tailor Your Schedule with Two Scheduling Options
Bamboo Cloud makes it easy to organize your content with two flexible scheduling types:
- Looped Scheduling: This option runs the videos scheduled for a given day in a continuous loop. You can choose the content you want, and we keep it going.
- Scheduled Programming: With this option, you can schedule specific videos at precise hours. If there are gaps in your programming, our filler playlist automatically steps in to keep your channel flowing smoothly without interruptions.
With Bamboo Cloud’s linear channels, you can keep your audience engaged,
enhance your content strategy, and make sure your viewers always have something new to discover.
How to get started with linear channels?
- Add a new channel
Go to “Media>Channels”, and click on the “+Add” button to add a new channel. Edit the channel’s info- Add a name, and thumbnail, and choose the content you’ll use.
Read more here. - Choose the channel type & scheduling type
Decide if you want to create a Bamboo or a YouTube channel.
Now choose the scheduling method you prefer- Looped or scheduled.
Read more here. - Start scheduling your content
Go to “Tools> Playout” and start scheduling your content.
It’s a simple drag-and-drop, with an option to copy a single day or a whole week!
Read more here.
In summary
Linear channels are a powerful way to maximize your content’s potential and engage audiences dynamically. With Bamboo Cloud, you can revive older content, boost brand exploration, and deliver fresh experiences every time viewers visit. Choose from External, Bamboo (Internal), or YouTube channels and schedule content using Looped or Scheduled Programming options. Getting started is simple: add a new channel, select your channel and scheduling type, and organize your content with easy drag-and-drop tools. Keep your audience engaged and make every visit exciting!
